On Sunday 31st October Life magazine published a shoot I did with prominent Irish men involved in the fashion industry. The shoot was done to raise awareness for Movember, a not for profit organisation, that raises money for men’s health, in particular prostate cancer (www.movember.com).

I approached this shoot with the concept of  the models taking on the look of hero’s from the classic film era such as Clarke Gable and Errol Flynn. They each had their moustache groomed like a classic gentleman.





The Tearsheets:




First here is a behind the scenes video made by Colin Dangeringson of Thinkhouse PR: